How did Increased Consumerism effect the 1950's??why did it grow during this era?

The Post-World War II economy boomed for several reasons. 
Americans had saved all through rationing during the war and had money to spend on
consumer goods, and we were also aggressively arming for the Cold War, which created a
large number of jobs and spin off jobs that paid well.

The
middle class grew significantly in this time, and a generation that had survived the
Great Depression and World War II wanted to live a little.  One income in those days was
enough for a family to live on and buy a house, and home ownership
increased drastically, stimulating the housing market.  We saw two car families become
much more common and the Big Three automakers employed hundreds of thousands, and people
moved to the suburbs and took vacations every year.  We had the first credit cards in
the 50s (Diners Club), and the first fast food chain
(McDonald's).

Some did criticize our society, as they did
in the 1920's, for being too materialistic and conformist.  Partly out of this
discontent came the roots of the counterculture backlash of the
1960s.